Scale your business with effective spend analysis

If you’re in the process of scaling your business, you may run into a number of challenges from managing cash flow gaps and tracking fragmented expenses, to optimising supplier relationships.

One of the most powerful tools at your disposal is spend analysis—a systematic review of your company’s spending patterns. This is the key to uncovering cost-saving opportunities, improving budget accuracy and ultimately driving growth. 

Get to know the ins and outs of spend analysis with our step-by-step guide on how to conduct an effective analysis and how Juni can streamline your processes to help you scale your commerce business.

What is spend analysis and how can it help your business grow?

Spend analysis involves systematically collecting, categorising and analysing expenditure data to gain insights into your company’s spending behaviours. 

This process is essential for scaling operations effectively while maintaining control over costs. As your business expands, so do its expenses, including procurement, inventory, subscriptions and advertising. Without clear oversight of where your money is going your financial operations can become disorganised, leading to inefficiencies, missed savings opportunities and cash flow issues.

Regularly analysing your spend allows you to make informed decisions about where to allocate resources, how to negotiate better contracts with suppliers, and which areas may require tighter budget controls. Spend analysis gives greater visibility of your financial landscape, helping you to spot inefficiencies before they become costly problems.

Benefits of spend analysis

Here’s how your business can benefit from analysing your spend:

Improved cost control and savings  

By identifying overspending or redundant expenses, spend analysis helps you cut costs. You can spot trends such as unnecessary subscription fees or high marketing spend, so you can negotiate better deals with suppliers or eliminate excess spending.

Enhanced cash flow management  

Effective spend analysis enables better cash flow management by giving your finance team a real-time view of outlays. This visibility helps you anticipate future expenses and ensure that adequate funds are available.

Increased budget accuracy

Detailed spend analysis helps you create more accurate budgets and forecasts, which are essential when managing a growing business.

Better vendor management

A comprehensive spend analysis helps you evaluate your relationships with suppliers. It can determine which provides the best value and which may require renegotiation, so you get the most out of your partnerships.

Strategic decision making

Spend analysis helps financial leaders make data-driven decisions by offering insights into spending trends and patterns. This strategic foresight enables you to invest in the areas that yield the highest ROI.

Step-by-step guide to spend analysis

In general, any spend analysis should include the following steps:

1. Data collection

Gather all relevant data across your business, including procurement, vendor invoices, employee expenses and advertising costs. Using a centralised platform like Juni simplifies this process by automatically pulling data from your existing tools and systems.

2. Data cleansing

This step involves removing duplicates, correcting errors and standardising the data for analysis. Clean data ensures that your analysis is accurate and actionable.

3. Data categorisation

Once your data is clean, organise it into categories based on the types of expenses—such as marketing, procurement or subscriptions. This helps identify where most of your spending is concentrated and provides clearer insights into potential savings areas.

4. Data analysis 

The next step is to examine your categorised data to identify trends, patterns and opportunities. For example, you might discover that your company is spending on advertising channels that yield a low ROAS. Tools like Juni’s spend insights offer real-time analytics and key vendor information to simplify this process.

5. Adjust spending

Once the analysis is complete, the final step is to implement changes based on your findings. This may involve renegotiating contracts, consolidating suppliers or refining your budgeting and forecasting processes to ensure your business remains financially healthy as it scales.

Managing spend with Juni

Juni offers a comprehensive spend management solution tailored to the unique needs of scaling modern businesses. Our platform streamlines your spend analysis, giving you full visibility into your financial operations. It also lets you easily implement tighter controls to ensure your expenditure is contributing to your business’s success.

Here’s how Juni can help you analyse and manage your spend:

Seamless spend management

Juni’s provides a centralised platform for overseeing all your spend, from team expenses to accounts payable. With a single login, you get a full overview of all payments and expenses. Seamless integrations with over 2,500 applications eliminates the need for multiple tools and reduces the risk of fragmented financial data.

Smart expense management with precise controls

Managing cards at scale can be tricky. Our expense management tools let you instantly create virtual cards for different platforms or team members, set spending limits and freeze cards when necessary – all in real time. That way, you avoid risks associated with untracked budgets.

For example, you can set up virtual cards for specific subscriptions or marketing channels, so you have granular control over each of your company’s expenses. You can also use Juni cards for fast, secure mobile payments through digital wallets like Apple Pay and Google Pay, making it easy to manage business expenses on the go.

Accounts payable automation

Managing invoices can be time-consuming and error-prone. Our accounts payable features let you upload invoices automatically, in bulk or directly via two-way integrations with accounting software like Fortnox and Exact Online. Juni Match makes payments even easier by automatically collecting invoices from your inbox, matching receipts with transactions and pre-filling payment details. We also offer a Gmail integration for automatically collecting receipts from platforms like Meta, Shopify, Klaviyo and TikTok.

Cross-platform ad analytics

Juni’s cross-platform ad analytics help optimise your media buying by giving you real-time visibility into spend and ROI. Our single platform lets you manage multiple advertising accounts and track ad performance across platforms like Google, Facebook and TikTok.

Invoice credit for cash flow flexibility 

For businesses that rely on stock or inventory, cash flow gaps can be a significant challenge. Juni’s inventory financing provides up to 120 days to finance inventory invoices, giving you the cash flow flexibility needed to invest in growth while waiting for inventory to turn a profit.

Multi-currency accounts and low FX fees 

To help your business scale across borders, Juni lets you move money efficiently with multi-currency IBAN accounts and low FX fees. This is particularly useful for businesses that operate globally or purchase from international suppliers.

Full visibility with comprehensive spend insights 

Juni’s upcoming spend insights feature will offer a comprehensive view of expenses, helping you identify patterns and optimise spending. Detailed analytics provide actionable insights to support smarter decision-making.

Scale your business with spend analysis and Juni

Scaling always presents challenges for commerce businesses, but Juni makes it easier. With powerful spend analysis tools, real-time insights and streamlined expense management, our platform gives you more control over your finances. Our automation and detailed reporting tools are designed to make life easier for commerce businesses, so you can focus on your top priority: growing your business. 

Ready to start streamlining your spend management? Contact Juni to learn more and get started today.

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